More on marketing art with Twitter

Regina Anderson contributed a post to TwiTip titled Using Twitter to Market Your Art. She’s a little more specific than I was in my post earlier this week.

    I am a handcrafting artist, so I made a list of ‘artsy’ cities, located their media names in Twitter, and began following them one at a time. Almost all of them followed me back. As I read through the tweets, I found business names, mostly shops and boutiques, mentioned in each city, so I started following them.

    Since my tweets describe the project I’m working on at that moment, I was able to generate interest and credibility as an artist. This is in addition to the artists I follow on twitter who regularly provide me with creative ideas, venue possibilities, and trade show information. I’ve even been interviewed and showcased on two different sites as a direct result of my Twitter connections. As all these relationships developed, I started adding more city twitters to follow.

    So far I have targeted six cities and identified at least two shops in each city as potential new venues for my handcrafted art. This Twitter technique has proved to be a very valuable marketing tool. I have products in two shops right now and I am discussing consignment placements with a few others.

    I am really at the tip of the iceberg. The potential for business connections is unlimited.

Anderson uses crochet to create sculptures. My wife has done some of this as well, including the bamboo below which sits on her writing desk.

Hannah bamboo


About pcNielsen
Paul Nielsen founded The Aesthetic Elevator late in 2005. He owns a piece of paper, located somewhere in his house (not on the wall), stating that he earned a B.F.A. from the University of Nebraska around about 2001. While there, he studied studied architecture, graphic design and ceramics, graduating with a degree in studio art. Paul presently serves as communications manager for a small non-profit doing their print design and marketing. He spends as much time sculpting in his studio as possible — which is not nearly enough. Visit his website at

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